SOFT-WEAR™ — NOT SOFTWARE SOFT-WEAR™ our casual clothing and life-style line, is how we are expressing ourselves in the non-virtual world. Think of the SOFT-WEAR™ line as the tools to articulate your attitude and moods. Our SOFT-WEAR™ line is being led to market by our “IT’S NOT SO EASY” T-shirt. We have designed this T-shirt with the savvy, fashion conscious individual in mind. Our thinking is this: SOFT-WEAR™ should speak your mood and the way you feel. When you're in that special zone, on cruise control, taking a break from everybody and everything and you've got the not-to-blue, just kinda' blue. SOFT-WEAR™ is the solution.